Sorry for the delay of this issue. This weekend, I was busy with my team at a NY healthcare hackathon building a… chat bot. It was good fun!
Usually, we’d have built an app. After all, we’ve developed about 20 indie apps that have tens of millions of downloads, so we’re pretty fluent at it. However, for this particular problem, a SMS conversation adapted to the specific condition of the patient was the best fit.
Engagement insights for bots in Kick, the leading messaging app for teens in the US. An example is the Funny or Die bot: it took about three months to reach 1.5 million chatters. Acquiring the same number of people in social networks took two to three years.
How widgets or mini apps embedded in Messaging can drive much more value than traditional mobile apps. I am pretty sure we are going to be seeing lots of these cards in Messaging real soon. Slack may accept HTML containers some day, and FB Messenger will likely provide custom cards you can build upon.
Echo, the voice-powered assistant for your home, has had a good PR week, after Steve Wozniak saying it is the next big platform. I would love to see how early adopters sales go, but it is definitely a platform to keep track on.