Bra Bot (from American Eagle's Aerie)
Oprah says nearly 85% of women are wearing the wrong sized bra. So naturally, we got excited about this one trying to tackle that humongous problem! Not so fast, the bot is more a shopping assistant than a fit specialist, but still cool and a step in the right direction. Also interesting that Pandorabots Pres. says they worked with “copywriters, designers, and brand voice to create [the] chatbot.” Something we say a lot at Reply--the tech is the easy part, it’s the conversation design that’s the real challenge!